Business Development Officer - Olympiz

About the Role

The Business Development & Institutional Partnerships role involves identifying, mapping, and engaging prospective educational partners, including schools, private coaching institutes, tuition centres, and government educational bodies. The position focuses on building and nurturing long-term relationships with key decision-makers in the education sector.

Responsibilities

• Identify, map, and engage prospective educational partners.

• Build and nurture long-term relationships with school principals, administrators, coordinators, educators, coaching owners, and other key decision-makers.

• Develop new business opportunities by expanding Meraki Labs' institutional network and market presence.

• Plan and execute high-impact outreach initiatives such as:

• School workshops and career guidance sessions

• Student engagement activities

• Parent seminars

• Residential society activations

• Promotional campaigns and community events

• Represent Meraki Labs at education fairs, conferences, exhibitions, networking events, and other promotional platforms to generate qualified leads and enhance brand visibility.

• Conduct compelling presentations and demonstrations of Meraki Labs' educational programs, products, and solutions.

• Clearly communicate the value proposition, learning outcomes, and competitive advantages to prospective partners.

• Collaborate effectively with internal teams, including Admissions, Academics, Operations, Product, and Marketing, to ensure seamless execution of business initiatives.

• Generate high-quality enquiries and ensure timely, accurate entry into the CRM system.

• Track the complete lead lifecycle and maintain data integrity for effective follow-up and conversion.

• Provide regular updates on lead status, conversion funnel, and market insights.

• Monitor industry trends, competitor activities, policy developments, and emerging opportunities within the education sector.

• Gather market feedback and recommend actionable strategies to improve business performance and customer engagement.

• Achieve and consistently exceed assigned business targets and Key Performance Indicators (KPIs).

• Ensure compliance with company policies, operational processes, and reporting standards.

• Submit periodic activity reports, pipeline reviews, and business performance updates to management.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Science, Education, or a related discipline.

• Minimum 7-8 years of experience (Market Development Officer / Centre Manager) and 4-5 Years for Business Development Officer in Business Development, Sales, or Institutional Partnerships within the education or EdTech sector, preferably in the Delhi NCR zone.

• Proven track record of consistently achieving or exceeding sales and business development targets.

• Strong understanding of the K-12 education ecosystem, coaching industry, and institutional buying processes.

• Excellent communication, presentation, negotiation, and relationship management skills.

• Ability to build credibility and establish trust with educational stakeholders.

• Working knowledge of CRM platforms (Salesforce or equivalent) and Microsoft Office Suite.

• Highly self-driven, proactive, and capable of working independently as well as within cross-functional teams.

• Willingness to travel extensively within the assigned territory.

• Language Proficiency: English, Hindi.

Preferred Skills

• Master's degree in Business, Marketing, Education, or a related field.

• Experience in the EdTech industry or education services.

• Existing professional network within schools, coaching institutes, or the education ecosystem.